Harness the Power of Your Customer's Digital Voice
02 May 2013
All customers have the potential to become your brand advocates, driving profit for your business through positive endorsement, insight and product analysis. But to harness the real value here, companies must give their customers a voice and ensure that they are well placed to listen to and act upon it.
Brand Republic's three part programme, produced in partnership with Bazaarvoice, consists of a survey, webcast and expert report providing marketers with the tools and knowledge to take social media and user-generated content to the next level. Using real business case studies, it will evolve your use of digital channels to become more customer-centric and more profitable.
Hear how to:
- Evolve your social strategy to give your customers a high-value digital voice
- Build brand trust by hosting authentic customer-driven content on your website
- Create and empower brand advocates to drive your business forward
- Improve your products, services, sales and marketing using genuine, rich and varied customer insight